Marxist Theory Essays - Characters In Macbeth, Free Essays

Marxist Theory Essays - Characters In Macbeth, Free Essays Marxist Theory The Marxist literary theory is based on the idealistic notion of socialism, therefore, economics is at the center of Marxism. Everyone is equal and nobody has more money than anyone else. The Marxist theory says that all actions follow a logical, scientific pattern. That statement is the complete opposite from the world Macbeth lived in where status was gained by murder, and immortality was gained by dying. Social progress is also a key aspect of Marxism. It involves the advancement of the whole community not just one person, to the point where everyone is equal. Marxism also encourages the formation of a middle class and equality among all the people of the community. From a Marxist point of view, materialism is seen as a step backwards because the people who feel the need to accumulate wealth and possessions do not understand their responsibility to their fellow folk. Macbeth is lacking self-respect and confidence by conforming to the wishes and demands of those around him such as the witches and most of all Lady Macbeth. This is a form of social regression, which is a point of consistency in Macbeths character. Duncan was one of the most beloved kings and by Macbeth killing Duncan he creates countrywide corruption. By killing Duncan he not only destroys a country, he destroys himself. The gradual deterioration of Macbeths sanity is matched with Macbeths loyalty to the King. After his newfound power in the Thane of Cawdor his loyalty and self-respect take a drastic plunge. As Lady Macbeth slowly influences him to kill Duncan, Macbeth becomes more and more committed to the idea of power. Lady Macbeth keeps on wanting more and more and as Macbeth slowly transforms into her he becomes as greedy and materialistic as her. Marxism is against materialism because if one hoards all the goods than there can be no equality within the community. Materialism i n any form does not serve the common good of the society. Duncans murder is a slow process because it his first and he contemplates the severity and consequences of this murder more so than any to follow. By killing Duncan Macbeth killed Gods divine presence on earth and by killing Macbeth, MacDuff kills the devils presence on earth. Before Macbeth kills the king he contemplates the consequences of the crime. Macbeth, at this point, is not planning on killing Duncan. It is in more of a hypothetical context. But in these cases we still have judgement here; that we but teach bloody instructions, which, being taught return to plague th inventor. Macbeth Act I vii lines 7-10. Macbeth knows that the action of this crime will haunt him and eventually ruin him. If he kills Duncan someone will ultimately take his life. He realizes the consequences of his actions and knows that eventually they will come back to haunt him and possibly have the same thing done to him. He does not think that he will ever actually kill the king, only for the king. In the war when Macbeth served loyally and killed for the country and everyone in it he was fitting in with the ideas of Marxism. By serving everyone Macbeth along with everyone else was progressing. But when he kills Duncan he kills for purely selfish reasons. I am afraid to think what I have done; Look ont again I dare not. Macbeth is completely terrified and beside himself at what he has done. He already wants to block it out of his memory. This is just the beginning of the journey he is going to take towards complete anti-Marxist behavior. Banquos murder shows what level Macbeth allowed himself to stoop to. He had his best friend murdered in an effort to cover up his mistake. This is the perfect example of how power in the wrong hands can so quickly go awry. So he is mine (enemy), and in such bloody distance that every minute of my his being thrusts against my nearst of life: and though I could with barefaced power sweep him from my sight and bid my will avouch it (III,i ll. 16-20) Macbeth declares to the murderers while convincing them that Banquo is the enemy, that

Adverbs of Frequency Sentence Placement

Adverbs of Frequency Sentence Placement Adverbs of frequency tell us how often something happens/is the case, happened/was the case, will happen/will be the case, etc. There are lots of them. Here are some examples: always - Peter is always getting into trouble.usually - They usually get their work done on time.frequently - My sister frequently goes shopping in Seattle.rarely - They rarely ask questions about the homework. Most Common Adverbs of Frequency The most common adverbs of frequency in English in order from most often to least often: always - He always does his homework.usually - They usually complete the work on time.often - I often watch movies online.sometimes - Jack sometimes comes over for dinner.  occasionally - She occasionally asks a question.rarely - They rarely have any homework.never - I never complain at work.   Where Do They Appear in the Sentence? Word order can be confusing with adverbs of frequency. Here are different rules for placement in sentences. 1. In a Sentence With One Verb If the sentence has one verb in it (e.g. no auxiliary verb) we usually put the adverb in the middle of the sentence, i.e. after the subject and before the verb: subject / adverb / verb / predicate Tom usually goes to work by car.Mary often asks me for help.   2.  Usually After the Verb Be The adverb usually comes after the verb be: subject / verb / adverb / predicate Tom is often late.Anne isnt usually sick.Peter isnt always right. This is not the case if we put the adverb at the beginning or end of the sentence for emphasis. This rule also does not apply to short answers: Is she usually on time?Tell her not to be late.Yes, she usually is.She never is. The rule is broken in other cases too, e.g. Conversation 1 Speaker A: What are you doing here? Shouldnt you be at school?Speaker B: I normally am at school at this time, but my teacher is ill.   Conversation 2 Speaker A: Youre late again!Speaker B: usually am late on Mondays because the traffic is so bad. Conversation 3 Speaker A: Tom is late again!Speaker B: Tom usually is late.   3. In a Sentence With More Than One Verb If the sentence has more than one verb in it (e.g. auxiliary verb) we usually put the adverb after the first part of the verb: subject / helping verb or modal / adverb / main verb / predicate I can never remember his name.Anne doesnt usually smoke.The children have often complained about the playground facilities. Exception: In sentences with have to the adverb is in position A: subject / adverb / have to / main verb / predicate We often have to wait for the bus.She never has to do any housework.They sometimes have to stay after class.   4. When Using for Emphasis For emphasis, we can put the adverb at the beginning or end of the sentence. At the end is unusual - we usually only put it there when we have forgotten to put it in earlier. adverb / subject / main verb / predicate Sometimes we go to school by bus.Often he waits for her after class.Usually, Peter arrives early for work. or subject / main verb / predicate / adverb We go to school by bus sometimes.They like to watch TV often.Jennifer buys a new car rarely. Exceptions: Always cant go at the beginning or end of the sentence. Never, seldom, rarely cant go at the end of a sentence. They only go at the beginning of a sentence in polemic statements. Then they have to be followed by the word order for questions: Never has there been a better time to overcome our differences.Rarely do we have an opportunity like this.Seldom had the orchestra given a worse performance.   5. In Question Form When using adverbs of frequency in the question form, put the adverb before the main verb. auxiliary verb / subject / adverb / main verb / predicate Do you often go to the cinema?Did he sometimes leave the classroom?Do they usually come late to class? Exceptions: Never, seldom, rarely and other adverbs of frequency with a negative sense are not usually used in the question form. 6. In the Negative Form When using adverbs of frequency in the negative form, put the adverb before the main verb. subject / helping verb / adverb / main verb / predicate They dont often go to the cinema.She doesnt usually wait for an answer.Peter doesnt normally want to come with us.   Exceptions: Never, seldom, rarely and other adverbs of frequency with a negative sense are not usually used in the negative form.

Religion Does More Harm Than Good Essay Example | Topics and Well Written Essays - 1000 words

Religion Does More Harm Than Good - Essay Example I will also introduce my colleagues in the affirmative team that includes Hamad, who will come to discuss the impact of religion on politics of today as he tries to prove the point that religion has indeed negatively affected the political situation of the 21st century as it had done throughout history. My other colleague Rubby will be seeking to address the various situations in which religion has failed to honor its original intention of standing up for the people by trying to prevent some of the historical crimes that happened under the watchful eyes of religion. He will reveal to you that by failing to speak against some of those crimes in the society, religion was indeed supporting them thus contributing to harmful effects in the society in general. I will begin my submission by attempting to define each word of utmost importance in the motion so that we fully understand what we are dealing with. To begin with, religion can be described as an organized system of beliefs, world v iews and cultural systems that revolve around spirituality and the supernatural realm (Kant, Immanuel 2001). There are various religions around the world including Christianity, Islam, Judaism and Buddhism to mention but a few. Most religions have their own symbols, narratives and sacred historical events that aim at explaining the universe and life (Russell T. McCutcheon. 2001). By causing more harm than good in the society we mean that religion has led to more negativity in the society than positivity. The concept of religion has failed to live up to its intended objective of promoting good in the society and has become synonymous with negative and harmful issues in the society. With that being said, allow me ladies and gentlemen to proceed to my arguments in support of the motion that religion does more harm than good. Arguments First and foremost, the biggest source of disharmony among married couples is how most religions handle the question of divorce. In the contemporary soci ety we live in, divorce has become one of the best solutions of marriage conflicts, if it is handled well through a legal process. Most religions however are totally opposed to the concept divorce and cannot allow their members and followers to go through divorce. This has led to most religious people living miserable lives full of conflicts including domestic violence due to the fear of separation and divorce since as religion teaches, is against the will of God. Some of the biggest religions preach that marriage should stay together until death takes away one of the couples, and that no man can separate what has been joined together by God. Such doctrines hold no place in the contemporary society since the need of individuals and the institution of marriage itself has totally changed from what it was before. Whenever couples feel they have irreconcilable differences, the y have no other options than to divorce and share responsibilities, if any. This is a legal right most religion s deny their followers. The second most important argument is the disagreements and marriage conflicts brought about as a result of interfaith marriages. When people fall in love, it does not matter which faith they belong to. Love knows no boundaries, as they say. However, these religious differences often come in to play when two love birds come together to form a marriage union. The battles of supremacy over which faith or religion should preside over the marriage ceremony, or even which religion should the family and the children, if any, allowed to follow. Such

Stem cell success Term Paper Example | Topics and Well Written Essays - 1750 words

Stem cell success - Term Paper Example This enthusiasm still is not shared by those of the religious right. This faction is opposed to embryonic stem cell research which they claim as immoral and characterize as devaluing human life, much the same as does abortion, drawing a link between the two. This discussion will provide a brief overview of stem cell research and its benefits to society, the debate surrounding the issue and the arguments for continued research. Stem cells are basically the building block cells of a human being which are capable of becoming 210 different types of tissue. Adult stem cells are found in minute numbers within most tissues, but the majority of stem cells can be obtained from the umbilical cord. There are numerous potential sources for stem cells. Embryonic stem cells originate from the inner cell of an early stage embryo. Embryonic germ cells can be collected from fetal tissue at a later stage of development. Adult stem cells can be obtained from mature tissues. â€Å"Even after complete m aturation of an organism, cells need to be replaced. A good example (of adult stem cells) is blood, but this is true for muscle and other connective tissue as well, and may be true for at least some nervous system cells† (Chapman et al, 1999). ... It has been substantiated from animal research that stem cells can be differentiated into cells that will behave appropriately in their transplanted location. For example, the transplantation of stem cells following treatments for cancer has found much success for many years. â€Å"Experiments such as the transplantation of fetal tissue into the brains of Parkinson’s patients indicate that the expectation that stem cell therapies could provide robust treatments for many human diseases is a reasonable one. It is only through controlled scientific research that the true promise will be understood† (Frankel, 1999). The moral dilemma that surrounds the prohibition of aborted fetuses is the idea of abortion itself. The former Bush administration was very conservative leaning and made it very clear that it was opposed to legal abortions, in at least most circumstances, and transferred that ideology to its prohibition of embryonic stem cell research. The concept of scientific study of the next stage of development, the fetus, which resulted from an abortion, is unthinkable. This ideology of that administration reflected the minority opinion which opposes abortion and also reflects the majority opinion that is opposed to aborted fetuses of consenting parents being used for experimentation. This reality has no basis in reason. Why would those who claim to be ‘pro-choice’ want to waste the aborted tissue? For that matter, why would pro-lifers want to witness what they believe is a living being tossed away in vain? At least its ‘life’ could have meant something to humanity in a very real way. Though president Obama reversed the Bush-era restrictions on this scientific research, conservatives continue to fight this battle in court. Last

The Crucible by Arthur Miller Essay Example for Free

The Crucible by Arthur Miller Essay In the past, present, and undoubtedly in the future, deceptive individuals take advantage of the anxieties and fears of society. When a societys insecurities are exposed and raw, a disconcerted mood spreads throughout the people. This contagion can engulf an entire population and become like a living entity, causing people to act rashly and hypocritically. Whether or not the fear is justified, a convincing individual can exploit a certain mentality called mob psychology. Mob psychology involves manipulating the hysteria of a crowd to fulfill ones desires. In Arthur Millers The Crucible, Abigail Williams and other characters spread a fear of witches in the Puritan town of Salem. The fear that they spread ends up permeating their community and dominating the lives of everyone in the town. The psychological phenomenon known as mass hysteria has an important effect on the events in The Crucible. The Crucible contains many important events that precede the madness that ensues by the end of the play. Abigail Williams, for instance, has a love affair with John Proctor, and wants Proctor to leave his wife Elizabeth for her. Another character with a hidden agenda is Mr. Thomas Putnam, who hopes to take over some of his neighbors land. To amplify the situation, a group of girls are questioned by ministers for performing witch-like rituals in the forest. A Puritan belief of the 17th century is that the devil and other demons live in the forest, and that witchcraft is performed there as well. Dissembling citizens begin to accuse others of witchcraft, with a very selfish motive. As John Proctor describes the  hysteria that ensues,vengeance is walking Salem (1079). The vengeance that Proctor is talking about is the motive for all the accusers. The accusers are able to get away with injustices in the court because the townspeople are extremely afraid of witchcraft, and thus are eager to annihilate any signs of it. The mass hysteria also has an incredible effect later in the play, when the witchcraft trials take place. Many people are being convicted with very  insubstantial testimony, and with no tangible evidence at all. This is because the people of the town have been surrounded by the witchcraft frenzy so much, that they ignore their conscience. They become infatuated with the existence of witches, and seek to eradicate them. Since the people of Salem are very vulnerable, It is not hard to see how many could have been led to believe that the time of confusion had been brought upon them by deep and darkling forces (1036). The Puritans believe that all evil and disorder is linked to the Devil. At the trial, even people as wise as Reverend Hale are confused as to what is the truth and what is false. This is an example of illusion vs. reality, because so many people are crying witch, that it becomes impossible to discern the people that have selfish intent from those that actually believe in witchcraft. The mass hysteria causes the citizens to assume the defendants are guilty before they are officially tried. Though the hysteria in the Salem witch trials takes place in 17th century Massachusetts, a more modern version of this psychological phenomenon takes place during the 1950s. The hearings of Senator Joe McCarthy also utilize mob psychology for the benefit of an individual. McCarthy uses the fear of an attack by the Communist Soviet Union to build up hype in order to develop his political career. This fear that, in America,  any man who is reactionary in his views is open to the charge of alliance with the Red hell (1052), is an example of the fears people have of Communist infiltration. The Red hell  mentioned by the narrator is the Communist Party, and during the 1950s, one would be tried for treason if he or she is accused of being affiliated with this unfavorable party. The reaction of the people to this hype is just as McCarthy expects. The people become frightened and the truth becomes hazy. As a mechanism of defense, people begin to scapegoat each other. When high officials are eventually accused, the entire idea is dropped, and the emotions return back to normal. This is a parallel to the part Rebecca Nurse has in The Crucible. She is a highly respected community figure, and when she is accused of witchcraft, people begin to reevaluate the validity of the claims. In other great literary works, the theme of mass hysteria is present to show the hypocritical side of society or in portraying effective ways of persuading a crowd. One such instance of persuasion is in William Shakespeares, Julius Caesar. The character Mark Antony speaks to the mourners at Caesars funeral, which are completely against him, and he turns the crowd entirely in his favor. Mark Antony uses verbal tools such as sarcasm and repetition to turn the crowd in his favor, so that he might have people help him retaliate against Caesars murderers. The phenomenon of mass hysteria strongly influences the events in literature, and parallels can be drawn between those events and modern events. The Crucible is a powerful example of mass hysteria invading a population like a rampant virus consuming its host.

Hamlet :: essays research papers

Shakespeare’s characterization of Hamlet changes through the course of the play. It is most evident in an examination of his soliloquies. The progression of Hamlet is from an innocent person to a murderous madman. In Act II, Hamlet is blaming himself for many problems. He is angry with himself because he has done nothing with his plan to kill Claudius. It also bothers Hamlet he is not as emotional as the actor on the stage, who is portraying him. â€Å"O, what a rogue and peasant slave am I!/Is it not monstrous that this player here,/But in fiction, in a dream of passion,/Could force his soul so to his own conceit/That from her working all his visage wann’d,/Tears in his eyes, distraction in’s aspect,/A broken voice, and his whole function suiting. With forms to his conceit?† In this soliloquy, he is questioning how other people become emotional. He asks what Hecuba means to the mere actor on stage, who cried because of her. He wonders what he would do, had the actor had the same reasons to cry as Hamlet had. He says:   Ã‚  Ã‚  Ã‚  Ã‚  Ã¢â‚¬Å"What’s Hecuba to him, or he to Hecuba, /that he should weep for her?/What would he do,/Had he the motive and the cue for passion that I have? â€Å" He answers his own questions. He says that the actor would â€Å"drown the stage with tears† and â€Å"cleave the general ear with horrid speech.† He does not talk about his mother at all in this soliloquy. He is, however, still disgusted by what has just happened. He hates Claudius and talks about him more in this soliloquy. He says:   Ã‚  Ã‚  Ã‚  Ã‚  Ã¢â‚¬Å"I should have fatted all the region kites/With this slave’s offal: bloody, bawdy villain!/Remorseless, treacherous, lecherous, kindless villain!† Towards the end of the play, he comes up with yet another plan to find out for sure if Claudius indeed murdered his father. He stops assaulting himself and starts to talk more declaratively about his new plan. Even at the very start of Hamlet’s soliloquy in Act III, it is evident that he is in a more thoughtful mood.   Ã‚  Ã‚  Ã‚  Ã‚  Ã¢â‚¬Å"To be, or not to be: that is the question:/Whether ‘tis nobler in the mind to suffer/The slings and arrows of outrageous fortune,/Or to take arms against a sea of troubles,/And by opposing end them? â€Å" These are Hamlet’s well-known lines. He is not attacking himself in this soliloquy; rather he is contemplating an issue. He is talking about mankind as a whole, as opposed to himself personally. Hamlet :: essays research papers Shakespeare’s characterization of Hamlet changes through the course of the play. It is most evident in an examination of his soliloquies. The progression of Hamlet is from an innocent person to a murderous madman. In Act II, Hamlet is blaming himself for many problems. He is angry with himself because he has done nothing with his plan to kill Claudius. It also bothers Hamlet he is not as emotional as the actor on the stage, who is portraying him. â€Å"O, what a rogue and peasant slave am I!/Is it not monstrous that this player here,/But in fiction, in a dream of passion,/Could force his soul so to his own conceit/That from her working all his visage wann’d,/Tears in his eyes, distraction in’s aspect,/A broken voice, and his whole function suiting. With forms to his conceit?† In this soliloquy, he is questioning how other people become emotional. He asks what Hecuba means to the mere actor on stage, who cried because of her. He wonders what he would do, had the actor had the same reasons to cry as Hamlet had. He says:   Ã‚  Ã‚  Ã‚  Ã‚  Ã¢â‚¬Å"What’s Hecuba to him, or he to Hecuba, /that he should weep for her?/What would he do,/Had he the motive and the cue for passion that I have? â€Å" He answers his own questions. He says that the actor would â€Å"drown the stage with tears† and â€Å"cleave the general ear with horrid speech.† He does not talk about his mother at all in this soliloquy. He is, however, still disgusted by what has just happened. He hates Claudius and talks about him more in this soliloquy. He says:   Ã‚  Ã‚  Ã‚  Ã‚  Ã¢â‚¬Å"I should have fatted all the region kites/With this slave’s offal: bloody, bawdy villain!/Remorseless, treacherous, lecherous, kindless villain!† Towards the end of the play, he comes up with yet another plan to find out for sure if Claudius indeed murdered his father. He stops assaulting himself and starts to talk more declaratively about his new plan. Even at the very start of Hamlet’s soliloquy in Act III, it is evident that he is in a more thoughtful mood.   Ã‚  Ã‚  Ã‚  Ã‚  Ã¢â‚¬Å"To be, or not to be: that is the question:/Whether ‘tis nobler in the mind to suffer/The slings and arrows of outrageous fortune,/Or to take arms against a sea of troubles,/And by opposing end them? â€Å" These are Hamlet’s well-known lines. He is not attacking himself in this soliloquy; rather he is contemplating an issue. He is talking about mankind as a whole, as opposed to himself personally.

Banh Xeo an La Ghien

Executive Summary This report will discuss about ‘An La Ghien’ Restaurants (Dang Truong Ltd Company) in Vietnam. These restaurants provide to consumers Banh Xeo, which is one of the most famous traditional food in Vietnam. Firstly, the report will mention about the background of the company. Due to the passion of the traditional food of the owners and the high demand of tradition food in Vietnam, Dang Truong Ltd Company opened their first ‘An La Ghien’ Restaurant in Ho Chi Minh City. Secondly, the innovation of the owners that adds the value to the success of the company is also discussed.Their Innovation type is Duplication. Next, the report will analyze the strategies that the firm has applied that are Product & market development strategy, Positioning & differentiation strategies, store expansion and brand building. The last part is some recommendation that the firm should concern to continue growing and expanding in this industry. Contents Executive Summ ary3 I. Introduction:5 II. Company Background:5 III. Innovation:6 IV. Business Strategies and Success Factors:8 a)Product and market development strategy:8 b)Positioning and Differentiation strategies:8 c)The Store Expansion Strategy:10 )Building a strong brandname:10 V. Recommendation:11 a)Geography Expansion Strategy:11 b)Promotional Mix:11 VI. Conclusion:12 VII. Reference List:13 Introduction: Dang Truong Ltd Company or ‘An La Ghien’ Restaurant has opened since 2008. It was established by Mr. Dang Hoai Phong and her wife, Truong Thi Thanh Truc, because of their traditional food passion. ‘An La Ghien’ provides many kind of ‘Banh Xeo’, a kind of Vietnamese traditional pancakes. With the unique taste of their products, Banh Xeo â€Å"An La Ghien† has become one of the famous traditional food restaurants brand names in Ho Chi Minh City after 5 years operation.Until now, Dang Truong Company has 4 ‘An La Ghien’ Branches along H o Chi Minh City. According to Huy Hiep (2010) ‘An La Ghien’ restaurant becomes one of the top 10 distinctive food restaurants of Ho Chi Minh City. This document will analyse the strategy of the company and the critical success factors that has led â€Å"An La Ghien† to survive and grow rapidly. Moreover, it also gives the recommendations for the company in order to sustain their growth. Figure 1: Reproduced from: An La Ghien restaurant 2008 Company Background: It can be seen that â€Å"Banh Xeo† is a traditional food of Vietnam; it was highly accepted by Vietnamese for a long time ago.People who live in Ho Chi Minh City are mostly from countryside of Vietnam, they migrate to Ho Chi Minh City in order to work and live. Therefore, those people always miss the taste of countryside foods. It has led to the high demand of Banh Xeo that has traditional taste, countryside taste. Moreover, the tourism of Vietnam has been developed rapidly in recently years. It is the fastest growth in ASEA (My Hanh 2010). It means the number of tourist come to Vietnam is increased. Furthermore, foreign tourists always want to try Vietnamese traditional food and have countryside sightseeing. According to Ngan Hao (2010), Mr.Phong and Mrs. Truc, the owners of â€Å"An La Ghien† Restaurants, are from the South-Western of Vietnam where is known as the original place of â€Å"Banh Xeo†. In the past, family of Mr. Phong and Mrs. Truc had tradition of making Banh Xeo, so they have the hereditary formula for making origianal ‘Banh Xeo’. With above condition of development of tourism and high demand of traditional foods in Ho Chi Minh City, ‘An La Ghien’ Restaurant was opened the first branch in 2008 by Mr. Phong and Mrs. Truc. With that hereditary formula, Banh Xeo of â€Å"An La Ghien† is very crisp; it has a unique flavor and traditional taste.Besides the unique taste, the firm are design follow the countryside style; all of tables, chairs are made from bamboo. It attracts a huge amount of foreign customers come to â€Å"An La Ghien† restaurants. [pic] Figure 2: Reproduced from An La Ghien 2008 Innovation: The factor that contributed in the success of â€Å"An La Ghien† Restaurants is Innovation in Thinking. Innovation is the development of original ideas that create a new, better things (McShane & Travaglione 2007). With the Innovation of Mrs. Truc and the group of chef of â€Å"An La Ghien† restaurants, they have created many ideas of making â€Å"Banh Xeo†.In tradition, there is only one kind of Banh Xeo that is made from rice powder, shrimp, pork and bean sprouts. Adopting the ideas from making pizzas, â€Å"An La Ghien† has try to apply many new kind materials in order to create a new kind of Banh Xeo. Untill now, there are approximately 10 kinds of Banh Xeo in â€Å"An La Ghien† restaurants, for example, White crab mushroom Banh Xeo, Japanese Abalo n Mushroom Banh Xeo and Day-Lily Flower Banh Xeo. [pic] Figure 3: Adopted from An La Ghien website (2008) All kinds of new Banh Xeo that are created by â€Å"An La Ghien† are very delicious, good for the health.The Innovation of â€Å"An La Ghien† restaurants has strengthened the product development strategy of the company, it help attracting more and more consumers by those unique products, taste and quality. The unique products are the differentiation of the company. According to Kuratko (2009) the innovation of ‘An La Ghien’ Restaurant is Duplication which is the replication of an existing product. Banh Xeo is a traditional food of Vietnam, but it has only 1 kind of Banh Xeo. ‘An La Ghien’ has used their creative thinking to create many new kinds of Banh Xeo. Business Strategies and Success Factors: Product and market development strategy:According to Kotler et al. (2006) in order to achieve profitable growth for the company, the firm must evaluate and choose the development strategies. Product and market expansion grid is the most popular tool for choosing the growth strategies. [pic] Figure 2. Product/Market expansion Grid (Reproduced from Kotler et al. 2006) It can be seen that â€Å"An La Ghien† is using both Market Penetration and Product Development strategies. â€Å"Banh Xeo† is a traditional pancake of Vietnam. It has been accepted by Vietnamese for long time ago, so the firm has used traditional â€Å"Banh Xeo† in order to penetrate Ho Chi Minh City market.Moreover, in order to attract potential customers and keep the loyal customers â€Å"An La Ghien† also uses product development strategy. It has led that the firm has created and modified many new kinds of â€Å"Banh Xeo† besides the traditional taste. Positioning and Differentiation strategies: In order to build competitive advantages, â€Å"An La Ghien† decides to use differentiation strategy in the Porter’ s Competitive Strategies (Daft 2007). It means they provide distinctive products that have high quality, unique taste to a broad targeted market. [pic] Figure 3. Porter’s Competitive Strategies (Reproduced from Daft 2007)By using Differentiation Strategy, the Firm has build for them a high position on the market because most of â€Å"Banh Xeo† providers in Ho Chi Minh City are small restaurants or Roadside restaurants. They provide â€Å"Banh Xeo† with lower quality for example, lower healthy standard. Banh Xeo â€Å"Dinh Cong Trang† Restaurant is one of the most popular Banh Xeo providers in Ho Chi Minh City. They provide high quality Banh Xeo, but they have lower service quality and less positional advantages because they have online 1 restaurant compare with 4 branches of â€Å"An La Ghien†. Figure 4. Position of â€Å"An La Ghien† on the marketThe Store Expansion Strategy: According to Strickland and Thompson (1999) by using geography ex pansion strategy, the firm will open new stores in the targeted market. It will help the company penetrate the market successfully. Dang Truong Company is also using this strategy in order to penetrate the market and build the strong brand name, competitive advantages for â€Å"An La Ghien† restaurants. After 5 years existing on the market, Dang Truong Company has had 4 â€Å"An La Ghien† branches in around Ho Chi Minh City that are District 3, District 10, District 1 and Phu Nhuan District Branches.By opening these branches, the targeted customer can easily find and come to try the products of company. It will increase the convenience of consumers and the number of loyal customers. Building a strong brandname: According to Kotler et al. (2006) â€Å"a good name can add greatly to a product’s success†. It was greatly true for â€Å"An La Ghien† restaurants. Dang Truong Company decided to name their restaurants â€Å"An La Ghien†; it was a co nfident name. That name is a Vietnamese name, it means â€Å"if you try, you will be addicted†.At the first time seeing that name, people will be shocked, feel curious and want to try in order to fulfill their curiousness. That has led the number of customers of â€Å"An La Ghien† was pretty high at some first periods operation. Moreover, combining with the unique flavor and special kinds of Banh Xeo, most of customers are satisfied or addicted after trying Banh Xeo of â€Å"An La Ghien† restaurants. â€Å"An La Ghien† restaurant received the certificate to become one of the top 10 distinctive food restaurants of Ho Chi Minh City from People’s Committee of Ho Chi Minh city in 2010 (Huy Hiep 2010).It has made â€Å"An La Ghien† become an image of popular restaurant for both foreign tourists and local people. Furthermore, in recently years, people are more concern about the safety and hygiene of food. Knowing about the trend of market, â€Å" An La Ghien† had enough condition to get certificate of achieving the hygiene and safety food standard (An La Ghien 2009). Moreover, they also participate in many Food and Beverage Fair of Vietnam. It helps raising the position of â€Å"An La Ghien† image on the market. Recommendation: After about 5 years openning, Dang Truong Company have been successful in operating â€Å"An La Ghien† Restaurants.However, in order to keep growing the business in the future, there may have some strategies that company should follow: Geography Expansion Strategy: It can be known that â€Å"An La Ghien† is using geography expansion strategy. They currently have 4 branches over Ho Chi Minh City and it helped Dang Truong to be successful on the market. However, in order to sustain the growth of their business, â€Å"An La Ghien† Restaurant should continue expanse the number of their store. The Stores Expansion will help firm reaching all of potential customers on the m arket (Strickland and Thompson 1999).Beside 4 Districts that already had â€Å"An La Ghien† branches, Dang Truong Company should open some new branches in the other districts where have high population or high number of foreigners such as district 11, district 7, Tan Binh district in order to penetrate Ho Chi Minh City Market. Starbuck is a good example of using this strategy; it was developed by Starbuck (Strickland and Thompson 1999). By using this strategy, Starbuck already had more than 16,000 stores in more than 50 countries around the world (Starbuck 2009). Until now, Starbuck is the most successful and respected coffee brandname over the world.Therefore, for continue growing in the future Dang Truong Company should open many other â€Å"An La Ghien† restaurants in other places of Vietnam such as Ha Noi, Hue after penetrate Ho Chi Minh City Market. It will help building a strong brand name for â€Å"An La Ghien† restaurants over Vietnam. Promotional Mix: A fter 5 years operation, â€Å"An La Ghien† has achieved many successes in the food industry. However, they did not really focus on their marketing plan, so Dang Truong should create a good marketing plan in order to expand the market.According to Allen (2007) Promotion Mix is a strategy that help company building relationship with customers and increase the repeat sales. †¢ Advertising: in order to create products awareness, â€Å"An La Ghien† should have an advertising plan. Therefore, the firm should choose for them the reliable media. There are some media that suitable for Dang Truong Company that is newspapers, magazines and internet. Newspapers is a cheapest media for advertising, Company can choose TuoiTre Newspaper or ThanhNien newspapers. The Company should advertise their products to foreign customer through tourist magazine.Lastly, social networks such as Facebook are become more popular in recently years, by using Internet Dang Truong Company can advert ise through social network, it is more efficient. †¢ Sales promotion: In order to increase the sales, we should create some sales promotions in the special festival or holiday of Vietnam; for example, the company can create some combos with bundle price for their food in Tet holiday, Christmas, happy new years, Valentine Day, etc. Moreover, in order to increase the repeat sales, Dang Truong Company should provide promotion to the loyal customers such as vouchers, coupon.Conclusion: Although Banh Xeo â€Å"An La Ghien† has just opened for 5 years, it has become one of the most tradition Banh Xeo restaurants in Vietnam because they had applied very well their strategies in order to grow such as product and market development strategies and Geography exapansion strategy. Besides those strategies, there are some factors that contribute in the success of the firm, for example, the innovation of the chefs, the tourism and successful brand name building. However, in order to su stain the growth of he company in the future, the firm should continue expanse their store not only in Ho Chi Minh City, but also over Vietnam. Moreover, they should apply some new strategies that are diversification strategy and doing more promotion. Reference List: Allen ,K 2007, â€Å"growing and managing a small business – an entrepreneurial perspective†, Houghton Mifflin Company, viewed 13th Jan 2013. An La Ghien Restaurant 2008, â€Å"IMG_24002†, image, An La Ghien website, viewed 12th Jan 2013, An La Ghien Restaurant 2009, â€Å"Products picture†, image, An La Ghien website, viewed 12th Jan 2013, An La Ghien Restaurant 2009, â€Å"GI?Y CH? NG NH? N AN TOAN V? SINH TH? C PH? M†, An La Ghien Website, 12th Jan 2013, Daft, R. L 2007, â€Å"Understanding the Theory and Design of Organization†, Thomson South-Western, USA, view 13th Jan 2013 Huy Hiep 2010, â€Å"100 dieu thu vi kham pha thanh pho Ho Chi Minh†, Vietnamtourism, February 27th 2010, viewed 13th Jan 2013, Kotler, P, Armstrong, G, Hoon Ang, S, Meng leong, S, Tiong Tan, C and Tse D 2006, â€Å"Principles of Marketing: An Asian perspective†, 7th edition, Pearson Education, New Jersey, viewed 14th Jan 2013.Kuratko, D. F 2009, ‘Introduction to Entrepreneurship’, 8th edition, Shouth-Western Cengage Learning, viewed 12th Jan 2013. Ngan Hao 2010, â€Å"An La Ghien Thiet! †, Kien Thuc online, January 23rd 2010, viewed 13th Jan 2013, McShane, S and Travaglione, T 2007, â€Å"Organisational Behaviour on the Pacific Rim†, 2nd edition, McGraw Hill Australia Pty Limited, Australia, viewed 13th Jan 2013.My Hanh 2010, â€Å"Du lich Viet Nam tang truong cao†, Saigon Giai Phong online newspaper, May 8th 2010, viewed 13th Jan 2013, Starbuck 2009, â€Å"company profile†, Starbuck website, viewed 12th Jan 2013, Strickland, A. J and Thompson, A (1999), â€Å"Strategic Management†, 11th edition, The McGraw-Hill Compani es, viewed 12th Jan 2013, ———————– Price Service, products quality Banh Xeo â€Å"An La Ghien† Banh Xeo â€Å"Dinh Cong Trang† Roadside Restaurants

Red Fort Essay

The fifth Mughal Emperor Shah Jahan shifted his Capital from Agra to Delhi and established ShahJahanabad. He built the Red Fort or the Lal Qila and it served as the capital of the Mughals till 1857 after which the last Mughal Emperor Bahadur Shah Zafar was exiled. Originally known as ‘Qila-i-Mubarak’, the Red Fort was built using red sandstone and is surrounded by a moat on all sides. It has two main gateways – The Lahori Gate and the Hathi Gate. The Chatta Chowk is located immediately after the Lahori Gate. It has arcaded apartments on either side that serve as shops. Back in Shah Jahan’s time, these shops provided the rich households with silk, brocades, velvets, gold, silver, gems and Jewelry. The Red Fort often imparts a sense of National pride. On the 15th of August, 1947, Pandit Jawaharlal Nehru, delivered his renowned speech â€Å"Tryst With Destiny† and hoisted the tricolour flag. Every Independence day, the incumbent Prime Minister delivers a speech from the Red Fort. Ever since, the Red Fort has come to symbolise India’s struggle for freedom. The Swatantra Sangram Museum located inside the Red Fort provides the visitors with a glimpse of our Independence struggle. Diwan-l-Aam literally translates into the ‘Hall Of Public Audience’. This was the place where emperor Shah Jahan recieved the general public and heard their grievances. It had a courtyard which was originally surrounded by arcaded apartments used by Umaras or chiefs on duty. In the centre of the eastern wall, stands a marble canopy under which was placed the emperor’s throne. Behind the canopy, the wall is decorated with beautiful panels nlaid with multicoloured stones said to have been executed by a Florentine Jeweller. The Hammam or the Royal Bath was the favourite resort of the Mughal Emperors. It consisted of three main apartments separated by corridors. The two rooms on either side are believed to have been used by the children. The apartment on the river side was a dressing room, containing two fountain basins with one for ‘rose water spray’. The western chamber was used for hot or steam bath. The baths consisted of a complex water system with miniature tanks sunk Into the wall with a series of pipes. Rang Mahal was the Palace Of Colours. It consisted of a large hall, originally painted on the Interior from which It derives Its name. Through the centre along Its length flowed the channel known as ‘ Nahr-l-Blhlsht’. Nahr-l-Blhlsht or the Canal of Paradise was an Important feature of the fort In providing a continuous supply of water distributed throughout the gardens and Interiors and served Ilke alr conditioners. Mumtaz Mahal Is named after Shah Jahan’s beloved Queen Mumtaz. It Is situated at the southern end of the row of royal palaces along the eastern wall with the Nahar-l- Blhlsht flowing through It. It was used as a military prison by the British after the revolt of 1857 owing to which Its original appearance has been altered. The Red Fort Imbibes the splrlt of the Mughal Era and Is a llvlng legacy of India’s Golden Times and serves as an embodiment of our enchanting heritage. The colossal fort combined with Its exquisite architecture manage to recreate the feel of the Mughal period. Even more than 300 years after Its construction, It continues to symbolise the seat of power. By Raghavi96 and established Shah]ahanabad. He built the Red Fort or the Lal Qila and it served as complex water system with miniature tanks sunk into the wall with a series of pipes. on the interior from which it derives its name. Through the centre along its length flowed the channel known as ‘ Nahr-i-Bihisht’. Nahr-i-Bihisht or the Canal of Paradise was an important feature of the fort in providing a continuous supply of water distributed throughout the gardens and interiors and served like air conditioners. Mumtaz Mahal is named after Shah Jahan’s beloved Queen Mumtaz. It is situated at the southern end of the row of royal palaces along the eastern wall with the Nahar-i- Bihisht flowing through it. It was used as a military prison by the British after the revolt of 1857 owing to which its original appearance has been altered. The Red Fort imbibes the spirit of the Mughal Era and is a living legacy of India’s Golden Times with its exquisite architecture manage to recreate the feel of the Mughal period.

How to Stop Procrastinating and Increase Concentration

How to Stop Procrastinating and Increase Concentration How to Stop Procrastinating and Increase Concentration No matter how close the deadline, sometimes your motivation to read, research, write and edit your paper can dwindle. This can be particularly bad if youre prone to procrastinating. The technology that surrounds us in everyday life means that there are endless distractions available. For those of us prone to procrastinating, getting work done can therefore be a challenge. However, there are also some practical steps you can take to improve the way you work, and therefore the quality of the work you complete. If you’re in the throes of a bout of procrastination and staring a deadline in the face, the following tips might be helpful. Get Rid of Online Distractions Even short periods spent on Facebook or Twitter can add up, and you spend more time taking quizzes to find out which Harry Potter character you are than researching your paper. To get rid of temptation online, install a program that blocks certain websites for a specified time. This allows you to work uninterrupted. Take Regular Breaks Some research suggests that the average persons attention span is roughly 8.25 seconds. Its probably not surprising that were so prone to procrastinating, if that is true. Especially since writing an assignment requires concentrating for longer periods. However, your ability to concentrate for longer periods decreases as you get tired, so regular (planned) breaks are essential. Even a short break of ten minutes every few hours can boost your concentration and efficiency. Breaks from work are also useful in a more general sense. Once you have completed a draft of a chapter or part of your paper, leave it for twenty-four hours. You will then be able to return to it with fresh eyes, making editing much easier. Take Exercise Exercise taken during the work day can boost concentration, motivation and time management. If possible, fit some form of exercise into your day. A brisk walk at lunchtime will improve not only your health and mood but also your concentration. Drink Water Staying well hydrated is vital for cognitive functioning, so concentration can be hindered if you aren’t getting enough fluids. Don’t forget to drink enough throughout the day, as by the time you feel thirsty, your brain power may have decreased by up to 10%. Create the Perfect Environment Minor irritations, like an uncomfortable chair or a dim light which forces you to strain your eyes, can contribute to a lack of desire to work. Ensure that your working environment is comfortable and calming so that you can focus on your work. Know Your Optimal Working Routine Something which can dramatically reduce procrastination and improve efficiency is working out an optimized working routine. For example, different people work better at different times of day; night owls might get their best work done at midnight, while early birds might have 2,000 words done before 9am! Work to your strengths, but make sure your sleeping pattern is not affected. What Motivates You? Sometimes, small rewards can increase motivation and having something tangible to look forward to can spur you on to meet your goals. Knowing you have dinner plans with friends will encourage you to meet your targets for the day.

Common Muslim and Arab Stereotypes in TV and Film

Common Muslim and Arab Stereotypes in TV and Film Even before the 9/11 terrorist attacks on the World Trade Center and the Pentagon, Arab-Americans, Middle Easterners, and Muslims faced sweeping cultural and religious stereotypes. Hollywood films and television shows frequently depicted Arabs as villains, if not outright terrorists, and misogynistic brutes with backward and mysterious customs. Hollywood has largely portrayed Arabs as Muslims, overlooking the significant number of Christian Arabs in the United States and the Middle East. The media’s racial stereotyping of Middle Eastern people has allegedly produced unfortunate consequences, including hate crimes, racial profiling, discrimination, and bullying. Arabs in the Desert When Coca-Cola debuted a commercial during Super Bowl 2013 featuring Arabs riding camels in the desert, Arab-American groups werent pleased. This representation is largely outdated, much like Hollywood’s common portrayal of Native Americans as people in loincloths and war paint running through the plains. Camels and the desert can be found in the Middle East, but this portrayal has become stereotypical. In the Coca-Cola commercial, Arabs appear backward as they compete with Vegas showgirls and cowboys using more convenient forms of transportation to reach a giant bottle of Coke in the desert. â€Å"Why is it that Arabs are always shown as either oil-rich sheiks, terrorists, or belly dancers?† asked Warren David, president of the American-Arab Anti-Discrimination Committee, during a Reuters interview about the commercial. Arabs as Villains and Terrorists There is no shortage of Arab villains and terrorists in Hollywood films and television programs. When the blockbuster â€Å"True Lies† debuted in 1994, starring Arnold Schwarzenegger as a spy for a secret government agency, Arab-American advocacy groups staged protests in major cities, including New York, Los Angeles, and San Francisco, because the film featured a fictional terrorist group called the â€Å"Crimson Jihad,† whose members, Arab-Americans complained, were portrayed as one-dimensionally sinister and anti-American. Ibrahim Hooper, then a spokesman for the Council on American-Islamic Relations, told The New York Times: â€Å"There is no clear motivation for their planting nuclear weapons. They are irrational, have an intense hatred for everything American, and that’s the stereotype you have for Muslims.† Arabs as Barbaric When Disney released its 1992 film â€Å"Aladdin,† Arab-American groups voiced outrage over the depiction of Arab characters. In the first minute, for example, the theme song declared that Aladdin hailed â€Å"from a faraway place, where the caravan camels roam, where they cut off your ear if they don’t like your face. Its barbaric, but hey, it’s home.† Disney changed the lyrics in the home video release after Arab-American groups blasted the original as stereotypical. But the song wasn’t the only problem advocacy groups had with the film. There was also a scene in which an Arab merchant intended to hack off the hand of a woman for stealing food for her starving child. Arab-American groups also took issue with the rendering of Middle Easterners in the film; many were drawn â€Å"with huge noses and sinister eyes,† The Seattle Times noted in 1993. Charles E. Butterworth, then a visiting professor of Middle East politics at Harvard University, told The Times that Westerners have stereotyped Arabs as barbaric since the Crusades. â€Å"These are the terrible people who captured Jerusalem and who had to be thrown out of the Holy City,† he said, adding that the stereotype seeped into Western culture over centuries and is found in Shakespeares works. Arab Women: Veils, Hijabs, and Belly Dancers Hollywood also has represented Arab women narrowly. For decades, women of Middle Eastern descent have been portrayed as scantily clad belly dancers and harem girls or as silent women shrouded in veils, similar to how Hollywood has portrayed Native American women as Indian princesses or squaws. The belly dancer and veiled female sexualize Arab women, according to the website Arab Stereotypes: â€Å"Veiled women and belly dancers are two sides of the same coin. On the one hand, belly dancers code Arab culture as exotic and sexually available. ... On the other hand, the veil has figured both as a site of intrigue and as the ultimate symbol of oppression.† Films such as Aladdin (2019), â€Å"Arabian Nights† (1942), and Ali Baba and the Forty Thieves (1944) are among a host of movies featuring Arab women as veiled dancers. Arabs as Muslims and Foreigners The media nearly always portray Arabs and Arab-Americans as Muslims, although most Arab-Americans identify as Christian and just 12 percent of the world’s Muslims are Arabs, according to PBS. In addition to being sweepingly identified as Muslims in film and television, Arabs are often presented as foreigners. The 2000 census (the latest for which data on the Arab-American population is available) found that nearly half of Arab-Americans were born in the U.S. and 75 percent speak English well, but Hollywood repeatedly portrays Arabs as heavily accented foreigners with strange customs. When not terrorists, Arab characters in films and television often are oil sheiks. Portrayals of Arabs born in the United States and working in mainstream professions, such as banking or teaching, remain rare. Resources and Further Reading: â€Å"Arab-Americans Protest True Lies.† New York Times, 16 July 1994. Scheinin, Richard. â€Å"‘Aladdin’ Politically Correct? Arabs, Muslims Say No Way ⠁  - Criticisms That Kid Movie Is Racist Takes Disney by Surprise.† Entertainment the Arts, Seattle Times, 14 Feb. 1994, 12:00 a.m. â€Å"Veils, Harems Belly Dancers.† Reclaiming Our Identity: Dismantling Arab Stereotypes, Arab American National Museum, 2011.

Who Were the Villains of Roosevelts Famous Address Essay - 3

Who Were the Villains of Roosevelts Famous Address - Essay Example Roosevelt did this for both political and personal reasons because in doing so he was assured of letting the people know that he was aware of their suffering and that he would fight for the small man, not large corporations.Roosevelt clearly addresses banks and big business as the villains of the nation at that time. He states, â€Å"The rulers of the exchange of mankind’s goods have failed, through their own stubbornness and their own incompetence, have admitted their failure, and have abdicated.† Roosevelt was speaking directly to the people about those that had been in business, had made their money in the stock market and by credit, and had found that, once the market crashed, it was no longer a viable playground. Overnight those that had money suddenly did not, and neither did the rest of the country. Roosevelt also spoke of their unnecessary existence by saying, â€Å"Happiness lies not in the mere possession of moneyÍ ¾ it lies in the joy of achievement, in the thrill of creative effort.† In this way, he was also denouncing those that had made their money in the stock market, for too many had been eager to sink everything that they possessed into it, only to find that the promises that had been made were empty.Politically and personally, Roosevelt made no assumptions that fixing the country of its problems would take place overnight, but rather invited people to stay with him for the long haul. In denouncing the banks and big businesses, he let people know that, first and foremost, he was not out of touch with the woes of the common person. Roosevelt knew that people were suffering. He also knew both politically and for the good of the country as well as his presidency that he had to unite them and show them that their suffering was something to be endured together, as was rebuilding the country. He even made sure to let the people know that things would change without the usual political red tape, stating that he would ask Congress , if they failed to take his recommendations into account, for â€Å"broad Executive power to wage a war against the emergency.† By doing this, he made sure that the people knew that he was behind them, not big businesses, and would work to put them back to work and see the nation back on the road to prosperity.